App Stack Cost

Aisles / Email and SMS

The best Shopify email and SMS apps, by what they really cost

Send campaigns and automated flows by email and text message. We priced 4 apps at three store sizes and checked each against the same eight rules. What drives the bill here: list size and messages sent; SMS is billed per message.

Prices checked October 8, 2026.

Ranked by checks passed, then by the monthly bill at 2,000 orders
#AppChecks300 orders2,000 orders10,000 orders
1
KlaviyoEasy pick
7/8 checks passed$105$570$2,275
2
OmnisendGood, with caveats
6/8 checks passed$95$515$2,034
3
PostscriptGood, with caveats
5/8 checks passed$57$197$984
4
AttentiveRead the fine print
4/8 checks passedQuoteQuoteQuote

Monthly cost on the cheapest plan that covers the store, billed monthly, from public prices. "Quote" means the developer only prices that size on request.

The apps, one by one

1. Klaviyo

Easy pick7/8 checks passed
At 2,000 orders
$570/mo

Install it if email and SMS drive a big share of your sales and you want deep segmentation on Shopify data. The catch is price: the bill climbs with every active profile and every text, to about $570 a month for a 20,000-profile store.

Fails: built for shopify. Full review

2. Omnisend

Good, with caveats6/8 checks passed
At 2,000 orders
$515/mo

A good fit for stores that want strong email automation with 24/7 support on every plan, including free. The catch is that SMS now needs the Pro plan, which lifts a 20,000-contact store from $265 to about $515 a month.

Fails: built for shopify, security report named. Full review

3. Postscript

Good, with caveats5/8 checks passed
At 2,000 orders
$197/mo

A strong pick for US stores that want SMS as its own channel, with published per-message rates and no profile fees. The catch is that Starter's $49 monthly minimum and carrier fees apply even to small senders, and some merchants struggle to reach a human for support.

Fails: built for shopify, works with shopify flow, security report named. Full review

4. Attentive

Read the fine print4/8 checks passed
At 2,000 orders
Quote

Built for larger brands that want a managed, SMS-first program with strategy and compliance help. The catch is that prices come only by quote, and some reviewers describe contracts that are hard to leave.

Fails: prices public at every size, built for shopify, 500+ merchant reviews, works with shopify flow. Full review

Questions

Which is the best Shopify email and SMS app?

Klaviyo ranks first here: it passes 7 of our eight checks and costs $570 a month at 2,000 orders. Install it if email and SMS drive a big share of your sales and you want deep segmentation on Shopify data. The catch is price: the bill climbs with every active profile and every text, to about $570 a month for a 20,000-profile store.

Which is cheapest?

At 2,000 orders a month, Postscript costs the least of the apps we priced: $197 a month on Starter. The order changes at other sizes; use the table above or price your whole stack.

How did you rank them?

By how many of our eight checks each app passes, then by the monthly bill for a growing store. No developer can pay for a place.