Aisles / Pop-ups and forms / Justuno

Justuno review and real cost

Name: Pop-Ups & Spotlight by Justuno
Price: 59 USD

AI popups, banners and quizzes plus anonymous visitor ID to grow email and SMS lists.

Good, with caveats5/8 checks passed#1 of 3 in pop-ups and formsBy Justuno4.6 from 670 App Store reviews

Verdict

Suits growing brands that want strong targeting, testing and hands-on help from the Justuno team. The catch is price: there is no free plan, and a store with 65,000 visits a month pays up to $299.

Install it if

Mid-size brands that want managed help with popups and offers
Stores that want A/B and multivariate testing on offers
Klaviyo, Attentive, Omnisend or Postscript users who need list growth

Skip it if

Small stores on a tight budget
Stores that want a free plan
Merchants who want Shopify Flow automation

Good

Its trust centre lists a SOC 2 Type II report⁵.
14-day free trial on Lite plans¹.
670 reviews, with support and onboarding often praised¹.
Profiles can be exported, and analytics are available through an API^3,4.

Not so good

Starts at $59 a month for 10,000 visitors, with no free plan¹.
Lite plans allow 5 live workflows².
Rated 4.6, below the 4.7 mark¹.
Shopify Flow is not listed under Works with¹.

Justuno

Monthly bill by store size

300 orders$59
10K Lite
2,000 orders$299
100K Lite
10,000 orders$699
500K Lite

Monthly unique visitors set the plan, and we count each session as a visitor, the most a store can have^1,2.

Public prices, billed monthly, checked October 8, 2026.

The eight checks

Justuno passes 5: good, with caveats. What each check means.

Free to start: passed14-day free trial on Lite plans¹.
Prices public at every size: passedLite prices are published for every visitor tier up to 5 million a month².
Built for Shopify: failedThe listing does not show the Built for Shopify badge¹.
Rated 4.7 or higher: failedRated 4.6 on the Shopify App Store, below 4.7¹.
500+ merchant reviews: passed670 reviews on the Shopify App Store¹.
Works with Shopify Flow: failedShopify Flow is not listed under Works with¹.
You can take your data: passedJustuno's help centre says you can import and export profiles in the Audience area and pull analytics through its API^3,4.
Security report named: passedJustuno's trust centre lists a SOC 2 Type II report⁵.

Pricing

Plan	Price	Includes	Limits
10K Lite	$59/month^1,2	Email and SMS capture, templates, flyouts, message bars, embedded promos, quizzes, surveys, upsells	Up to 10,000 monthly unique visitors; 5 live workflows
20K Lite	$99/month¹	Same as 10K Lite plus white glove onboarding	Up to 20,000 monthly unique visitors
50K Lite	$199/month¹	Same as 20K Lite	Up to 50,000 monthly unique visitors
100K Lite	$299/month¹	Same as 20K Lite	Up to 100,000 monthly unique visitors
250K Lite	$499/month²	Same as 20K Lite	Up to 250,000 monthly unique visitors
500K Lite	$699/month²	Same as 20K Lite	Up to 500,000 monthly unique visitors; bigger tiers to 5 million
Done-For-You	From $299/month²	Everything in Lite plus ongoing services, unlimited features, dedicated account manager, Slack channel, 30-day free trial	Up to 20,000 visitors at the starting price

Lite plans are priced by monthly unique visitors: $59 for 10,000, $99 for 20,000, $199 for 50,000, $299 for 100,000, $499 for 250,000 and $699 for 500,000^1,2. Annual billing saves 10%¹. A store can't have more unique visitors than sessions, so we price each store at its session count: $59, $299 and $699 a month. Done-For-You starts at $299 a month for 20,000 visitors, and Spotlight visitor ID is extra².

Usage charges: None listed¹. In a reply on the listing, Justuno said an account that registered more traffic than its plan included was charged automatic extras⁶.. Free trial: 14 days on Lite; 30 days on Done-For-You^1,2.

How we worked out the bill

Store size	Per month	Arithmetic
Small, 300 orders	$59	10,000 sessions = at most 10,000 unique visitors, so 10K Lite at $59 covers it¹
Growing, 2,000 orders	$299	65,000 sessions = up to 65,000 unique visitors, which needs 100K Lite at $299¹. If unique visitors stay under 50,000, 50K Lite is $199
Large, 10,000 orders	$699	330,000 sessions = up to 330,000 unique visitors, which needs 500K Lite at $699². If unique visitors stay under 250,000, 250K Lite is $499

What it does

Justuno is a popup and list-growth tool for email and SMS capture, with quizzes, spin-to-win, exit offers, banners and flyouts¹. AI Smart Timing decides when to show each offer, and Spotlight identifies anonymous visitors to power abandonment flows¹. It syncs with Klaviyo, Attentive, Omnisend, Postscript and Iterable¹.

The Done-For-You plan adds a dedicated account manager and ongoing strategy, design and optimisation from Justuno's team².

AI popups for email and SMS capture: quizzes, spin-to-win, exit offers and banners¹.
AI Smart Timing shows each offer when a shopper is ready to act¹.
Spotlight anonymous visitor ID to power abandonment flows, sold as an add-on^1,2.
A/B and multivariate testing, custom segments and unlimited visitor profiles^1,2.
Done-for-you strategy, design and optimisation from Justuno experts on the Done-For-You plan^1,2.

What merchants say

Justuno is rated 4.6 from 670 reviews, with 80% five-star and 4% one-star ratings¹. Merchants praise list growth, conversion gains, deep customisation and hands-on support and onboarding¹. Low-rated reviews mention extra charges when traffic ran over the plan, cancelling through support, and editor glitches⁶.

Complaints worth knowing

Low-rated reviews describe automatic extra charges when traffic passed the plan limit⁶.
Some reviewers had to contact support to cancel and waited for a reply⁶.
One 2024 review reports designs that did not save and workflows that switched themselves off⁶.

What the developer claims

Numbers the developer publishes about itself. We have not verified them.

A customer quoted on the pricing page says Justuno popups tripled its performance².
Another customer quoted there says opt-in rates rose to 14% in the first week after switching from Klaviyo popups².

Your data

You can import and export profiles in the Audience area, and pull analytics data with a private API key^3,4. Justuno's trust centre lists a SOC 2 Type II report, with controls such as data encryption and penetration testing⁵. It does not say there where data is stored⁵.

App languages: English. Works with: Checkout, Attentive, Iterable, Klaviyo, Omnisend, Postscript. On the App Store since: September 17, 2013.

Other pop-up apps

App	Checks	300 orders	2,000 orders	10,000 orders
OptiMonk	4/8 checks passed	$0	$99	$249
Privy	4/8 checks passed	$24	$168	$420

Sources

Pop-Ups & Spotlight by Justuno - Shopify App Store, Shopify App Store. Accessed October 8, 2026.
Justuno | Pricing, Justuno. Accessed October 8, 2026.
Justuno 1-to-1 Profiles, Justuno Knowledge Base. Accessed October 8, 2026.
Access Your Analytics Data with the Justuno API, Justuno Knowledge Base. Accessed October 8, 2026.
Justuno Trust Center, Justuno. Accessed October 8, 2026.
Pop-Ups & Spotlight by Justuno reviews (1-2 stars, newest), Shopify App Store. Accessed October 8, 2026.

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