Aisles / Loyalty and referrals / LoyaltyLion
LoyaltyLion review and real cost
Loyalty points, rewards and VIP tiers, with a free plan up to 400 orders a month.
Verdict
Install it if
- Stores under 400 orders a month that want a free loyalty program
- Brands that want onboarding help and Klaviyo loyalty flows built for them
Skip it if
- Stores over 500 orders a month that want public pricing
- Merchants who need a SOC 2 Type II report from their vendor
Good
- 300 orders$0Free
- 2,000 ordersQUOTEAdvanced (quote)
- 10,000 ordersQUOTEAdvanced or Plus (quote)
Pricing follows average monthly orders, and past 500 orders every plan is a custom quote2.
Public prices, billed monthly, checked October 8, 2026.
The eight checks
LoyaltyLion passes 5: good, with caveats. What each check means.
- Free to start: passedA free plan covers up to 400 orders a month, and Classic has a 14-day trial1,2.
- Prices public at every size: failedAbove 500 orders a month the Advanced and Plus plans are quote-only, so the 2,000 and 10,000-order stores cannot be priced1,2.
- Built for Shopify: passedThe listing shows the Built for Shopify badge1.
- Rated 4.7 or higher: failedRated 4.6 on the Shopify App Store, below 4.71.
- 500+ merchant reviews: passed544 reviews on the Shopify App Store1.
- Works with Shopify Flow: passedShopify Flow is listed under Works with1.
- You can take your data: passedAnalytics > Exports downloads customer profiles, transactions, points, rewards and more as CSV files5.
- Security report named: failedLoyaltyLion names a SOC 2 Type I audit, completed 31 March 2026, not a Type II report or its own ISO 27001 certificate3,4.
Pricing
| Plan | Price | Includes | Limits |
|---|---|---|---|
| Free | $01,2 | Points for on-site activities, £ and % discount rewards, branding, analytics and segments, on-site notifications, 7 pre-written languages | Up to 400 orders a month |
| Classic | $199/month1,2 | Loyalty page design, custom rules and rewards, unlimited integrations, onboarding, VIP tiers, POS, revenue reporting, Klaviyo loyalty flows | 500 orders a month |
| Advanced | Custom quote2 | Not published | — |
| Plus | Custom quote2 | For brands needing advanced functionality | — |
Small stores pay nothing: the free plan covers up to 400 orders a month1,2. Classic costs $199 a month and includes 500 orders2. Beyond that, Advanced and Plus are quoted, so growing and large stores must ask for a price2. If you run more than 25% over your plan for three months in a row, LoyaltyLion contacts you about a new plan2.
Usage charges: None listed. If orders run more than 25% over the plan for three months in a row, LoyaltyLion contacts you to change plan2.. Free trial: 14 days on Classic; free plan up to 400 orders a month1.
How we worked out the bill
| Store size | Per month | Arithmetic |
|---|---|---|
| Small, 300 orders | $0 | 300 orders fits the free plan's 400-order limit1,2. |
| Growing, 2,000 orders | Quote | 2,000 orders is above Classic's 500; Advanced and Plus are priced by quote1,2. |
| Large, 10,000 orders | Quote | 10,000 orders is far above Classic's 500; Advanced and Plus are priced by quote2. |
What it does
LoyaltyLion runs points, rewards and VIP programs for Shopify stores. It has been on the App Store since July 20141. The free plan covers points, discount rewards, branding and analytics; Classic adds VIP tiers, POS support and Klaviyo flows1.
- Points for on-site activities and £ or % discount rewards on the free plan1.
- VIP tiers, POS locations and loyalty revenue reporting on Classic1.
- Klaviyo loyalty flows built for you on Classic1.
- Seven pre-written languages for the program1.
- Works with Shopify POS, Klaviyo, Attentive, ReCharge and Yotpo1.
What merchants say
LoyaltyLion is rated 4.6 from 544 reviews1. Recent reviews praise flexible earning rules, easy use and helpful account managers1. Recent one- and two-star reviews describe hard cancellations, price rises and slow support6.
Complaints worth knowing
- Recent one-star reviews say the app is hard to cancel and billing continued6.
- Reviewers report price rises, including 20% a year on custom plans and new charges for long-time free users6.
- Some reviews describe support taking days or weeks to fix issues6.
What the developer claims
Numbers the developer publishes about itself. We have not verified them.
- LoyaltyLion values the loyalty page design included with Classic at $1,5001.
Your data
Under Analytics > Exports you can download customer profiles, transactions, points, rewards, referrals and tiers as CSV files5. Some exports, such as audit events, need higher plans5. Data is hosted on AWS, encrypted at rest and in transit, and backed up for up to 90 days4. LoyaltyLion names a SOC 2 Type I audit, not a Type II report4.
App languages: English. Works with: Checkout, Customer accounts, Shopify POS, Shopify Flow, Attentive, Gorgias, Klaviyo, ReCharge, Tapcart, Yotpo. On the App Store since: July 7, 2014.
Other loyalty apps
| App | Checks | 300 orders | 2,000 orders | 10,000 orders |
|---|---|---|---|---|
| 8/8 checks passed | $15 | $199 | $1,699 | |
| 7/8 checks passed | $15 | $129 | $129 |
Sources
- LoyaltyLion Loyalty Program - Shopify App Store, Shopify App Store. Accessed October 8, 2026.
- LoyaltyLion pricing, LoyaltyLion. Accessed October 8, 2026.
- Security, LoyaltyLion. Accessed October 8, 2026.
- Security overview, LoyaltyLion. Accessed October 8, 2026.
- Exporting your data, LoyaltyLion. Accessed October 8, 2026.
- LoyaltyLion Loyalty Program reviews - Shopify App Store, Shopify App Store. Accessed October 8, 2026.
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